Independent insurance agents are constantly looking for better ways to support clients, improve efficiency, and grow their agencies without adding complexity. At this year’s Applied Net conference, one theme was impossible to miss: agents are enthusiastic about the EZLynx® solutions they use every day. From seasoned agency leaders to newer professionals, attendees shared how EZLynx has transformed the way they work.
Below is a closer look at the EZLynx tools that generated the most excitement at Applied Net—and why so many agents see them as essential to running a modern, high-performing agency.
One System That Brings Everything Together
A major highlight for conference attendees was EZLynx’s comprehensive agency management system. Agencies that fully embrace the platform have reported significant year-over-year growth, with many citing measurable gains in productivity and performance.
What stood out most was how seamlessly the system connects rating, policy management, client communication, and workflows in a single environment. Instead of jumping between disconnected tools or spreadsheets, agents can manage their entire book of business from one centralized platform.
Attendees also praised the ability to link personal and commercial policies within a single client record, making cross-selling and account expansion far more natural. The intuitive design reduces manual effort, saves time, and gives agencies more capacity to focus on growth.
A Game-Changer for Client Retention
When conversations turned to retention, EZLynx’s renewal tools quickly took center stage. Agents shared that agencies using EZLynx retention capabilities consistently outperform those that don’t, achieving noticeably higher policy retention rates.
These tools provide daily visibility into upcoming renewals, premium changes, and potential risks—allowing agencies to act early instead of reacting when clients are already shopping elsewhere. Combined with automated reminders and targeted communication, agents can stay proactive and deliver a more personalized renewal experience.
As many attendees noted, retention isn’t just about renewing policies—it’s about strengthening relationships. EZLynx gives agencies the insights and automation needed to do exactly that.
Commercial Lines, Simplified
EZLynx’s expanding commercial lines functionality also generated a lot of buzz. Agents were particularly interested in new workflows designed to streamline quoting and submissions for small and mid-sized commercial accounts.
Much like EZLynx’s comparative rater transformed personal lines, these commercial enhancements aim to reduce friction, shorten sales cycles, and remove guesswork from the process. By simplifying submissions and improving efficiency from quote to presentation, agencies can spend less time navigating paperwork and more time advising clients.
For agencies looking to grow or refine their commercial lines business, these innovations represent a significant opportunity to improve profitability and scalability.
AI That Actually Makes a Difference
Artificial intelligence was another standout topic at Applied Net, especially when it came to the EZLynx Virtual Assistant, EVA™. Agents were excited about how EVA supports daily operations—from drafting polished client emails to answering service-related questions automatically.
EVA’s content tools help agents quickly generate professional communications tailored to tone, length, and intent, drastically reducing time spent writing and revising emails. Beyond communication, EVA also serves as an on-demand guide within EZLynx, offering step-by-step instructions for completing tasks—an especially valuable resource for onboarding new hires.
Account summarization was another popular feature, giving agents instant visibility into a client’s history by pulling together emails, texts, notes, and activity logs. Whether preparing for a meeting or jumping into an unfamiliar account, agents can get up to speed in seconds.
Automation That Gives Time Back
Automation emerged as a clear favorite for agencies focused on scaling efficiently. EZLynx automation tools save agencies hundreds of hours each month by handling repetitive tasks like reminders, follow-ups, and urgent communications during major events.
What agents appreciate most is that automation doesn’t eliminate the human touch—it enhances it. By letting the system handle routine work in the background, staff can dedicate more time to meaningful conversations, problem-solving, and relationship-building.
Conference attendees consistently highlighted automation as a key driver of productivity, allowing agencies to grow without overwhelming their teams.
Technology That Supports Real Agency Growth
Applied Net made one thing clear: EZLynx continues to earn its place as a trusted partner for independent insurance agencies. With an all-in-one management system, powerful retention tools, streamlined commercial workflows, AI-driven assistance, and time-saving automation, EZLynx equips agencies to stay organized, responsive, and competitive.
Agents left the conference energized—not just by what they saw, but by what’s possible. With EZLynx, they’re not just keeping up with industry change; they’re positioned to lead it.
Leave a Reply